Not long ago I had coffee with a friend whose job title is, loosely speaking, “Marketing Department of One.” She’s amazing at what she does and she’s in charge of it all, from social media management to web updates to blog writing. When I asked how work was going, she gave a little sigh and…
When was the last time you did something that scared you? I don’t mean cliff diving or wrestling a grizzly bear. I’m talking about saying yes to a big change that could make a big difference in your business. Stepping into new opportunities instead of lurking behind a bunch of old, tired excuses. There are…
“I don’t have anything to write about.”I hear this from my copy coaching clients.I’ve been known to say the same thing to myself.Raise your hand if you’ve been there, too. It’s so frustrating to feel like you don’t have a single thought that will materialize as a blog, a newsletter, or even a feeble little…
How’s your to do list looking? Are you feeling a little overwhelmed? It’s hard to focus when you’re in that state. Being distracted can cause you to switch from project to project and not get any of them done. And distractions are expensive, costing companies an eye-popping $588 billion a year. Yikes. I’m here to…
A couple weeks ago I wasn’t experiencing much joy in my job. I was on the creative struggle bus trying to come up with a name for (spoiler alert) a new product I’m working on. Every great name I came up with had been thought of (and trademarked) by someone else first. The nerve! Connecting…
“What matters most is what you do next.” This statement, handwritten on a Post-it, has been stuck on my monitor for over a year now. I’m a serial planner and goal setter. I’m also a human who gets frustrated when life sidelines said plans and goals and they stop following the neat, orderly checklist to…
Have you ever had just the right bit of content show up at just the right time? It happened to me when I was thinking about this blog – part two of Stop the Scroll (head over here to read part one). I was reading an article on fly fishing (long story) featuring an expert…
A few days ago, I came across a really interesting statistic and want to share it with you. The average person will scroll through 300 feet of content every day. A 300-foot-long scroll? That’s almost a football field’s worth of words! But I don’t think the sheer volume of content is the most interesting part…
Did you know that by the second week in January, about 25% of the people who made New Year’s resolutions have already ditched them? Instead of making promises to myself that I may or may not keep (ahem…), I like to think about the New Year in terms of words. Specifically, THE word – the…
I’m not sure if you’ve heard, but the holidays are coming. 😉 No one shouts this from the snow-covered rooftops louder than the big guys and that can leave small businesses out in the cold. Maybe I’m getting older (nah) or just tired of how noisy the holidays have become…and how early the clamor begins….